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Skechers Posts Record Sales in 2024, But Misses Forecast

Skechers USA Inc. finished 2024 with record annual sales of $8.97 billion. The Manhattan Beach, Calif.-based footwear company reported net sales in the fourth quarter of fiscal 2024 of $2.21 billion, a 12.8 percent increase from $1.96 billion the same time last year. Net earnings in Q4 were $99.3 million and diluted earnings per share…

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Brooks Says It Was the Top ‘Adult Performance Running Shoe Brand’ in US in 2024, Led Specialty Channel in Q4

Brooks wrapped up 2024 with record global revenue. According to the Seattle-based performance running brand, reported revenue was up 9 percent year-over-year, fueled by growth in every region and channel. This outcome marked eight consecutive years of growth for the running brand, which delivered a 13 percent compound annual growth rate over that horizon. Brooks…

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Boot Barn Raises Yearly Guidance After ‘Busy’ Holiday Season in Q3

Shares for Boot Barn were down nearly 6 points in after-market trading on Thursday despite the Western retailer reporting revenue that topped estimates. According to the Irvine, Calif.-based footwear company, net sales in the third quarter of fiscal 2025 increased 6.9 percent to $608.2 million, up from $520.4 million in the prior-year period. Net income…

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Ugg’s Billion-Dollar Quarter Helps Deckers Reach Record Q3 Results

Deckers’ star brands Hoka and Ugg delivered yet another quarter of record earnings. The Goleta, Calif.-based footwear company reported net sales in the third quarter of fiscal 2025 increased 17.1 percent to $1.827 billion compared to $1.560 billion the same time last year. Net income in the period was $456.7 million, up from $389.9 million…

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Data-driven Agency Management: How to Implement This in Practice?

I’ll be honest—I’ve never been the biggest fan of numbers.  When I first entered college, I chose communications, partly because I believed it would be a perfect fit for someone who wasn’t particularly fond of calculations—a typical misconception for a young university student. However, as I continued my studies and delved deeper into this field,…

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5 reasons to start using WriterAccess in your Marketing Agency

As a professional who has been working with the public for almost 10 years, I can say that content creation is a fundamental aspect of modern marketing and communication strategies for marketing agencies. In fact, 88% of marketers who already do SEO work plan to increase or maintain their investment this year, while Content Marketing…

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How to Create High-Quality Content for Clients From Different Industries? InfoStream’s Secret is WriterAccess

Since 2008, InfoStream Solutions has been helping companies and organizations build and improve their online branding with specialized digital marketing, SEO, web design, and lead generation services. With approximately 30 clients representing a wide range of industries, InfoStream is often tasked with providing web copy, blog posts, and other written content as part of each…

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Insights from the Best Digital Marketing Agency Websites of 2024

Keeping your website engaging and fresh in terms of web design is as critical as solid SEO to attract new clients.  Website refreshes help prevent skilled digital marketing agencies from losing potential opportunities by not presenting a modern look that reflects their superpowers. Every time you Google a question, you get an answer that links…

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What is a Content Agency and How Can They Help Your Business

These days, building and maintaining a solid online presence is a vital component of success for any business.  If your business isn’t getting the results you’d like online, then working with a reputable content agency may prove the key to taking your content marketing strategy to the next level. Content marketing offers every business the…

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The Pros and Cons of AI Content Writing

From checkout attendants to factory workers, these days, it seems like few jobs are safe from the impending threat of a robot takeover.  Recently, a stream of content-writing tools has been popping up online offering to help users scale content production. But is AI content writing destined to force human writers into the shadows of…

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